Atomicdust Earns a 2025 GDUSA Health + Wellness Design Award

Design can do more than make things look good.

It can calm nerves in a waiting room. It can make a complicated process feel a little easier. It can even convince someone to finally schedule that appointment they’ve been putting off.

And these days, those moments often happen online: A patient portal. A hospital website. A digital tool that helps people track progress. When the design works, you don’t even notice it—you just feel supported, understood, and maybe even a little relieved.

Good design can go a long way in gaining trust. 

That’s why we’re especially honored to share that Atomicdust has earned a 2025 GDUSA Health + Wellness Design Award for our digital design work in the healthcare marketing space.

Our website design for Gateway Health Partners brought home the win. The site supports the company’s mission of bringing clarity to pharmacy benefit management—a complex industry to say the least.

Inspired by their existing logo, we used a gate-inspired design system and bold gradient palette to create a distinctive, modern look. Intuitive navigation, clear visual hierarchy and audience-specific layouts make complex information approachable while positioning Gateway Health Partners as a leader in the healthcare space.

Successful projects are only possible through strong collaboration between an agency and the client, so major congrats to our friends at Gateway Health Partners.

The annual competition recognizes that health and wellness aren’t side topics—they’re incredibly important to our individual and societal well-being. The competition also highlights the vital role design plays in access, education, prevention, delivery and outcomes, from hospitals and medical practices to nutrition, fitness, self-care and beyond.

The award is meaningful, of course. But the real honor is being part of work that improves lives, even in small ways. Because at the end of the day, good design isn’t just about pixels or layouts. It’s about people.

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